Learn How to Become a Trusted Advisor in 90 Minutes or Less!
Apex 8 equips technical leaders and teams with AI-native tactics and persuasive communication models that turn complexity into clarity and alignment.
Take back control of the conversation.
Get your copy of Apex 8 today and learn the framework trusted by executives and sales leaders to turn uncertainty into confidence — and confidence into signatures.
Take back control of the conversation.
Get your copy of Apex 8 today and learn the framework trusted by executives and sales leaders to turn uncertainty into confidence — and confidence into signatures.
Transform Price Objections into Unstoppable Value
The Apex 8 methodology empowers sales professionals to redefine conversations, moving beyond price objections to highlight unparalleled benefits and forge long-term, valuable partnerships.
Forge Instant Trust
Rapidly establish unwavering credibility and become an indispensable advisor, earning buyer trust from the outset.
Cultivate Strategic Bonds
Move beyond mere transactions to cultivate genuine, loyal relationships that drive shared, long-term success.
Lead with Intrinsic Value
Shift the focus to the inherent and mutual value of your solution, making price a secondary, rather than primary, concern.
Elevate Beyond Cost
Redirect discussions from simple cost comparisons to the profound, long-term impact and unique results your solution delivers.
Trusted by Industry Leaders
"This book flips the script on what it means to sell technical solutions. Tactical, sharp, and absolutely essential."Alex Mehr, Ph.D
Co-founder, Kafka & Zoosk
"I'm really enjoying the book, very informative and I've actually recommended it to a number of other people."Paul BykerMarket Leader at Ariox
The Apex8™ Methodology is an 8-phase approach that empowers sales professionals to reduce lengthy sales cycles and guarantee your executive forecasts. It leverages AI and selling wisdom to guide and enhance expertise throughout the sales .
Discovery
Uncover true client needs.
Prototype
Craft tailored stories & solutions.
Validate
Confirm solution effectiveness.
Rehearse
Prepare for sales demo scenarios.
Present
Deliver compelling value and reduce objections.
Finalize
Secure client commitment.
Debrief
Analyze your performance.
Hand Off
Seamless client handover for 5 star delivery.
This framework helps sales professionals achieve peak performance and equips executives to drive sustained revenue growth.
Get Trained on Apex 8 Methodology and Tactics
Executive AI Labs
RevGen90 Is AI native selling event that allows you to not only master your business but helps gain confidence and build long lasting relationships with some of your biggest clients.
Get Certified
Become an official APEX 8 Methodology trainer through our comprehensive certification program. Empower your organization with cutting-edge techniques.
Unlock Your Edge: Get Your Copy of APEX8 Today!
"I'm really enjoying the book, very informative and I've actually recommended it to a number of other people."Paul Byker, Market Leader at Ariox
Amazon
Access APEX 8 in hardcover, paperback, or Kindle editions. Enjoy fast Prime shipping for convenient individual purchases.
Audible (Coming Fall 2025)
Immerse yourself in APEX 8 with the author-narrated audiobook. Gain unique insights directly from Daren L. Fields.
Barnes & Noble
Discover APEX 8 at Barnes & Noble. Order online, including for your Nook, or look for future special in-store editions.
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